It seems like just yesterday when I first arrived as a 19-year-old guy at Brisbane Airport (Australia) hailing from Harare, Zimbabwe. I can still remember when the flight touched the ground feeling extremely excited and even more anxious about what the future held for me.
All I knew is I was going to do whatever it took to make my parents proud and in a few years, I would be living life like in an episode of Neighbours (my mama’s favourite show at the time) – no wukkas.
Of course, my story starts many years before this; but this was a critical point in my life because I did not know exactly what I wanted to do with myself other than the fact that I would go to university and figure it out whilst I was there.
Well, at least that’s what I told my parents and everyone around me anyway. The truth is, at the back of my mind I knew I wanted to do something creative but also wanted it to be sustainable.
The Humble Beginning
From a very young age I have always been a creative at heart and if I wasn’t writing a poem or rapping; I would be doodling, drawing or using software to make a beat.
The first job I had was deejaying at a nightclub every Thursday, Friday, and the odd Saturday. The gig did not pay much but kept me sane at a time when I was almost homeless and living in a garage because I could not find a job and couldn’t afford to pay rent. Things got so bad I remember fleeing from the garage I was hiding in and leaving the landlord a letter saying I would pay him the arrears when I got back (which I eventually did).
I had to sell my clothes (…including my favourite Sean Jean denim suit…haha) and a TDK speaker I bought for my CD player – my prized possession at the time. With the funds, I bought a one-way coach ticket to a farm near Toowoomba, Queensland so I could pick fruit over the uni holidays. This would allow me to pay my rent arrears, have enough money for bond and rent for a new place, and something left over to keep me going whilst I looked for a job… “Ballin!”…as the kids would say.
When I got back I managed to do just that. I also managed to secure my first stable job as a casual labourer and met a girl (who is now my wife). Having an entrepreneurial spirit; it wasn’t long till I started selling mobile phones, authentic luxury handbags, jewellery, men’s shoes, exclusive edition baseball caps and involved myself with several startup projects…you name it, I had tried it.
Sharpening The Blade
It was also around about this time when I created my first website for one of my uni subjects that I became fascinated with “all things web”, and started creating websites using Adobe Flash …not at all SEF (search engine friendly) but let me not get off topic here.
Before I knew it – I had people asking me to build them websites, and naturally the graphics and often logos associated with them. I fell even more in love with the graphic design aspect and even more so logo design so I started focusing my efforts on brand identity and decided this is the path I would take.
The Passion For Design + Digital
In what felt like the blink of an eye I had worked on thousands of websites implementing and executing search engine optimisation strategies as a Senior Technical SEO Specialist. I excelled at this role, but not being able to utilise all skills and talents left me wanting more. I yearned for the freedom of using my full suite of skills to help clients convey their messages with consistency, simplicity, and personality.
The entrepreneur in me had a burning desire to make a difference, live out and share my passion by using my experience, knowledge, and skills to help other entrepreneurs equip themselves with what they need to effectively reach their audience with a message that resonates with their beliefs, needs, and desires.
Now, I run Tutai Dot Name full time. I work on some amazing projects and love every opportunity I get to transform ideas into beautiful & evocative brands. As this service evolves I’m able to infuse it with things I’ve learned on my journey as a digital marketer, designer, and entrepreneur, which truly makes it something I’m proud to offer to Australian businesses.
If you’re looking to turn your idea or concept into a reality get in touch see if we would be a good fit.
M: 0422 656 478